Learning Curves: My Fun Blog

On life. One learning curve at a time on the path to becoming a renaissance man.

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Ice Bucket Challenge
A friend of mine teaches a course on PR, she asked her students:
How many of you heard about ALS? All students raised their hands.

... And how many of you heard of it before the Ice Bucket Challenge?
Only three raised their hands.

"This," she said, "is what PR people do."

Here's a nice infographic on the Ice Bucket Challenge:


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